This summer’s Welcome to the Water on National Marina Day 2013 will be the first nationwide boating event dedicated to helping industry stakeholders expand their customer base as the industry collaborates to grow boating through participation across the United States.
Events will be held at on-water locales around the country on June 8. All recreational boating businesses are encouraged to take part as event organizers offer opportunities for industry partners to get involved. Every event will be different, based on the local market, boating opportunities and industry partners. Suggested activities include on-water hands-on training; open houses; showcase of boats and related marine products; free demo rides with sales follow-up; and safety demonstrations.
National Marina Day was launched in 2001 by the Association of Marina Industries to promote the marina industry and encourage marinas to introduce their local markets to the boating lifestyle. The event merged efforts with Discover Boating last year to broaden the event to promote the entire recreational boating industry under the banner of the industrywide Welcome to the Water national campaign. In 2012, 250 marinas participated in 30 states.
“Welcome to the Water on National Marina Day is truly a celebration of the boating community from coast to coast,” AMI legislative coordinator Wendy Larimer said in a statement. “Momentum is building and, to make these local events a success, support, enthusiasm and grassroots efforts by the recreational boating industry are needed to bring each event to life around the country.”
AMI expanded its 2013 event efforts to include partnerships with marine industry organizations and stakeholders, including the Marine Retailers Association of the Americas (MRAA); National Safe Boating Council; Recreational Boating & Fishing Foundation (RBFF); BoatU.S.; American Sailing Association (ASA); US Sailing; US Powerboating; Freedom Boat Club; ValvTect; Marinas International; and Ocean Conservancy.
"Our goal is to bring together marine-related businesses to achieve a shared goal — to grow participation in boating — and, at the same time, provide the opportunity for each business to achieve its own objectives," Discover Boating president Carl Blackwell said in a statement. “Whether you’re a dealer, marina, manufacturer, distributor or service provider, we need your help to welcome more people to boating through this nationwide boating event.”
For information, contact one of the event organizers below based on your marine business:
Marinas: Contact Wendy Larimer at firstname.lastname@example.org
Marine dealers: Contact Matt Gruhn at email@example.com
Manufacturers: Contact Carl Blackwell at firstname.lastname@example.org