Overton's holds online sales promotion


Starting today, customers who place an online order of $100 or more will receive a four-pack of life jackets free while supplies last from Overton's, the water-sports retailer announced.

“The holiday season is a busy time for people buying new water skis, wakeboards, kneeboards and all the fun accessories that go with them,” Gander Mountain executive vice president of marketing Steve Uline said in a statement. Gander Mountain is the parent company for Overton's.

“With so many options, we felt there was an opportunity for Overton's to rescue people from the troubles of choosing what to get the water lover on their list by offering this 'life-saving' deal of free life jackets,” he added. “We hope it adds to the excitement of shopping with us this time of the year.”


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