Southport Boats adds Florida dealer

Southport Boats of Augusta, Maine, has a new dealer relationship in Florida with Palm City Yachts.
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Palm City Yachts is a new Florida dealer for Southport Boats.

Palm City Yachts is a new Florida dealer for Southport Boats.

Southport Boats of Augusta, Maine, has a new dealer relationship in Florida with Palm City Yachts, which said it has two locations in Stuart and one in Palm Beach, with more to follow.

“We are delighted to welcome Palm City Yachts to our dealer group — with over 20 years serving the Palm Beach and Martin County market, we expect them to be very successful. Their experience, professionalism and marketing know-how, combined with a strong dealer service operation, will help take Southport brand awareness to the next level in Florida," Southport Boats managing director Skip Robinson said in a statement.

Palm City Yachts is a dealer for Suzuki Outboards and other boat lines, including Pioneer Boats. Craig Clements and Shane Hunt of Palm City Yachts visited Southport’s plant in December.

“We knew at once we had to move forward with Southport,” Clements said. “The Maine craftsmanship and attention to detail was obvious.”

Hunt called the next day to confirm the agreement and began to order boats.

“I’m not one to hesitate when I see a good product and a good fit for success at Palm City Yachts,” he said. “United States Why wait? Let’s get started.”

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