Star brite announced it has joined forces with Mote Marine Labs and Addictive Fishing to help restore Florida's snook fisheries.
It is estimated that more than one million snook died in Florida waters in the deep freeze of early 2010. As a result, the Florida Fish and Wildlife Commission cancelled the 2010 snook season in order to give the species time to recover.
Prior to the freeze, Mote Marine Laboratory's Center for Aquaculture Research had captured a number of breeder snook from the wild. These fish are now being used to continue the hatchery process and supplement the depleted population, according to Star brite.
Sales proceeds from Blair's Boat Wash, a limited edition of Star brite Sea Safe Boat Wash, will go to the lab to help fund this work. Star brite will also provide a full line of marine products to be used by the lab's fleet of boats, the company announced.
Star brite Sea Safe Boat Wash is a biodegradable formula that is "lake safe," which means it can be used while the boat is on or near the water without harming the ecosystem, according to the company.