West Marine is launching a new event designed to get young people fishing at five locations around the country.
The event, called “Fishing Frenzy Reel Fun Youth Fishing Day,” will take place at five stores on March 3 from 10 a.m. to 2 p.m.
“At West Marine, we are passionate about reaching out to the next generation of Waterlife enthusiasts and events like our Reel Fun Youth Fishing Day is perfect for creating a fun and informative environment for young soon-to-be anglers,” said West Marine divisional marketing vice president Audrey Broxterman in a statement. “Fishing can be a lifelong joy and our aim is to arm kids with the skills to properly enjoy the outdoors.”
The free event is open to kids ages 5 to 16 and is intended to help kids discover saltwater fishing while learning some key fundamental skills. Each participant will receive a free Shakespeare fishing pole courtesy of Pure Fishing while supplies last.
Activities include “The Good Angler,” in which kids are taught how to be an ethical angler; tackle and knot tying covers basic knots and tackle box essentials; a casting station, where kids are taught how to cast and take proper care of their rod and reel.
Lunch and a certificate of completion will be provided. There will also be giveaways while supplies last and a raffle for a $100 Aftco Gift Card, a Lowrance Hook2 5 Splitshot Fishfinder valued at $329, and a Navionics Nav+ Region Chip valued at $149.
In addition, there will be a series of email messages that will include special pricing and information on offshore fishing, kayak fishing, and inshore/coastal fishing.
Fully loaded Lowrance/Simrad boats will be on display at each location. Three Florida locations include Fort Lauderdale, Key Largo and St. Petersburg; Honolulu, Hawaii, and San Diego will also offer the event.
Participating vendors include: Shakespeare, Penn, Berkley, Abu Garcia, Pflueger, Navionics, Lowrance, Simrad, Garmin, Aftco, Fusion.