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West Marine rolls out social-media contest

West Marine announced a “Do It Yourselfie!” social media contest that will run through March 27.

The retailer said it is doing a “shout out” to boaters who are getting their boats ready for the 2015 boating season by tackling DIY boat projects.

West Marine’s photo judges are looking for selfie photos of boaters while they are doing projects such as tackling a leaky head, scrubbing the bottom or installing new electronics.

Participants should make sure they are in the photo and caption the photos to explain why they are looking for help from West Marine.

DIYers looking for advice and inspiration can turn to the spring prep headquarters at www.westmarine.com/spring-prep. The online center includes tips and guides for many boating projects, including bottom painting and hull repair, topside care and teak varnishing.

In-depth features look at issues such as the importance of selecting the right anode to prevent galvanic corrosion and how to estimate how much paint you’ll need to paint your boat.

To enter, participants should post photos through Instagram or Facebook. Each week during the contest period the company will select a winning photo. The entrant will receive a $250 West Marine gift card that can be used to outfit the winner’s boat, a friend’s boat or the participant.

Photo entries can be submitted until March 27. Gift card winners will be announced on March 13, 20 and 27.

Photos can be submitted through Instagram or Facebook. To enter on Facebook, post pictures to www.facebook.com/WestMarine with the hashtags #diyselfie and #westmarine. To enter on Instagram, tag uploaded photos to WestMarineInc, with the hashtags #diyselfie and #westmarine.

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