West Marine will donate all proceeds from “Give Joy” gift tag sales this December to its BlueFuture grant program.
BlueFuture annually distributes grants to dozens of nonprofit organizations that are dedicated to getting kids on the water through boating, fishing, paddling and the marine sciences.
This past year, 50 organizations received support from the BlueFuture program. Each grant was $1,500, and unrestricted, allowing the recipient to determine how the funding would be used.
“We’re thrilled to once again be raising money to support the BlueFuture program,” said Laura Barry, West Marine director of communications, in a statement. “It’s vitally important that we encourage kids to get out on the water and engage with their environment, especially those who might otherwise not have the resources to do so.”
The community-based programs supported by BlueFuture grants tend to have fewer resources, yet are essential at the local grassroots level, according to West Marine.
“The organizations these grants support are always in need. We received more applications than ever during the 2018 grant cycle and every single one had a mission worth supporting,” Barry said. “With the help and support of our generous customers we will raise the funds to provide another $75,000 in grants in 2019.”