The Northwest Marine Trade Association’s Grow Boating program teamed with NBC affiliate KING-5 in Seattle for a summer-long collaboration that culminated in a half-hour special largely discussing ways to get out on the water without owning a boat.
The NMTA, in partnership with association members Marine Servicenter and Signature Yachts, is providing KING-5 Evening with access to yachts to use as its on-water studio for the summer. The yachts have been branded via hull decals and flags with the Evening and KING-5 logos.
For the first part of the summer the Evening on-water studio is a Jeanneau Sun Odyssey 479. During the second half it will be a Fountaine Pajot Lucia 40 catamaran.
Evening declared the week of July 10 “Evening Afloat week,” with stories each night on boating, including coverage of the debut of the boat and a story about sailing in the Downtown Sailing Series.
Each night’s show was hosted from an on-water location and had a boating- or paddling-related story. The week culminated in a half-hour special on July 14 that was devoted entirely to boating and ways to get out on the water.
The show was hosted on Lake Union on the Marine Servicenter Jeanneau Sun Odyssey 479, according to the NMTA.
The stories included crabbing, wake surfing, learning to sail, boating to restaurants and choosing the boat to fit your lifestyle.