Active Interest Media Acquired


B&W Communications acquired Active Interest Media and its brands in the marine, shelter, hobby and home arts categories.

The newly formed company was launched by Andrew Clurman, the longtime CEO, president and co-founder of AIM. Clurman and his investment team purchased all of AIM’s outstanding stock from the private equity firm Wind Point Partners.

The company will continue to be known as Active Interest Media (Soundings Trade Only is part of the AIM Marine Group) and will continue to publish its marine titles Anglers Journal, Passagemaker, Power & Motoryacht, Sail, Soundings and Yachts International.

“My partners and I are thrilled to be forging a new path for the brands and organization that our team has nurtured to category‐leading positions with Wind Point’s support,” Clurman said in a statement.

“We intend to accelerate the work of reinvention and product development, creating world-class content for our customers while innovating new ways to engage with them,” he said. “At the same time, we will never lose sight of our north star as a participant media company — to inspire and enable participation in the activities we love through authentic, collaborative and meaningful engagement with our communities.”


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