An Economic Windfall

Author:
Updated:
Original:
Bassmaster

Despite coronavirus concerns thwarting travel plans, the Bassmaster Classic, held March 6-8 on Alabama’s Lake Guntersville, drew 122,814 attendees and contributed $35.9 million to the Birmingham area.

“We are thrilled that the Bassmaster Classic created such a positive impact for the Birmingham region once again,” said John Oros, president and CEO of the Greater Birmingham Convention and Visitors Bureau, in a statement. “This event is the Super Bowl of professional bass fishing, and it attracts the greatest anglers in the world.”

The tournament had a reported direct economic impact of $20.8 million and an indirect impact of $15.1 million.

“It meant so much to us to host the 50th Classic here in our home state of Alabama,” B.A.S.S. CEO Bruce Akin said. “Our plan from the beginning was to make 2020 the most spectacular celebration of bass fishing in history.”

Several tackle companies have changed their production schedules so they can use the Bassmaster event to introduce new product. This year, about a dozen products premiered during the Expo, even as Shimano pulled out from the show amid covid-19 concerns.

The Classic made it just under the wire, as covid-19 was declared a pandemic the following week. It was one of the last B.A.S.S. events that went on as scheduled.

Eleven tournaments scheduled for April and May have been postponed. B.A.S.S. announced that three of them would be tentatively rescheduled for the fall. It expects to release an adjusted schedule for the remaining 2020 tournaments in the coming weeks.

Related

Plot a Course for Boating Safety

National Safe Boating Week kicks off this Saturday, but teaching safe and responsible operation is a year-round responsibility.

AIM to Hold Women in the Industry Virtual Breakfast

Active Interest Media’s Marine Group introduces a female-focused session for marine professionals June 3.

Great Lakes Dealer Rebrands

Now known as Trawlers Great Lakes, the former Bay Breeze Yacht Sales has been a Nordic Tugs dealer since 2002.

Registration for Outdoors Conference Opens

The Outdoor Recreation Roundtable’s June 1-2 virtual conference will include speakers and presenters from government agencies and ORR member partners.

Yamaha Sees Double-Digit Growth in Q1

The marine segment was up 7.4 percent, driven by demand for outboards in North America and Europe but tempered by supply-chain logistics.

Orion Announces SafetyPro Training

The factory-authorized courses are designed “to educate retail associates on how to match a boater’s type of boating with the different signal kits that we offer.”

A Truce on Tariffs?

The E.U. will suspend the June 1 increase of its retaliatory tariffs and agreed to negotiate with the U.S. to end steel and aluminum tariffs.

Argos 3D Forward Looking Sonar

For 20 Years, FarSounder has been developing and manufacturing 3D forward-looking sonar for vessels of all sizes.

Dometic Marine Appoints Executives

The company promotes a 20-plus-year employee and adds a vice president of aftermarket sales and e-commerce.