Skip to main content

Azimut Yachts adds distributor in Hong Kong

Azimut Benetti Group launched Azimut Yachts Hong Kong in partnership with Thomas Woo.

Azimut Benetti Group launched Azimut Yachts Hong Kong in partnership with Thomas Woo.

Azimut has invested in a local partner by opening branded Azimut Yachts sales and service offices with a partner committed and focused on Azimut Yachts only. The Italian shipyard will provide assistance ranging from the purchase of a yacht to dedicated after-sales services.

The builder has already supplied several large Azimut Grande yachts, the flagship collection in the Azimut Yachts range, to several influential buyers, the company said.

The new offices will be based in Aberdeen Harbour Hong. From their waterside location they will offer assistance on Azimut Yachts, servicing, berthing, licensing and registration. An Azimut service manager will relocate from Italy to Hong Kong.

“Azimut Yachts is the No. 1 yacht brand across Asia, and I am thrilled by our new exclusive partnership,” Woo said in a statement. “Azimut design and the stunning Italian styling lead the industry, and the Azimut quality and features are the second to none.”

The company also announced a continuing strategy to build on its 28-year history in the Asian market. The past year has seen Azimut launch Azimut Yachts Indonesia and Azimut Yachts Thailand, expanding the brand’s presence in the Southeast Asian market.

The coming launch of local partnerships Azimut Yachts Hong Kong and Azimut Yachts Singapore mark the next chapter in Azimut’s market distribution partnership strategy as the company establishes exclusively branded offices across the region.

Until recently, Simpson Marine had been Azimut Yachts’ exclusive dealer for much of Asia. Because of changing strategies, the two will part ways.

“We are proud to have represented Azimut Yachts in Asia for almost three decades,” Azimut Yachts sales director Marco Valle said in a statement. “While our business strategies no longer align, I am confident that we will both continue to grow and develop as leading brands in the Asian yachting industry. We will continue to share our common values of quality, excellence and commitment to the industry.”

Related

1_TRAVELIFT.COOP

Marine Travelift Launches Co-op Program

The company received its first student, a University of Wisconsin engineering major, in the seven-month paid co-op.

1_JULY4

Trade Only Today Returns Tuesday

The e-newsletter will not publish July 4 in observance of Independence Day. We wish everyone a safe holiday weekend.

1_ORR.FUNDS

ORR Announces Federally Funded Projects

The U.S. Economic Development Administration prioritized outdoor recreation for the first time

Norm#4

Ten Ways To Sell in a Tough Economy

These keys to successful selling can help you create customers who keep coming back, even when sales dip

1_ASA.BOARD

ASA Names New Board Members

The American Sportfishing Association filled two at-large seats and two regional seats on its board of directors.

1_EXEC.SEARCH

Dammrich, Hopkinson Partner With Marine Resources Recruitment

The industry veterans will help clients fill executive-suite, marine industry job openings around the world.

1_PULSE.PING.0630

DEALERS: How Was Business in the First Half of 2022?

With the second quarter coming to a close, was there parity between the budget and financial performance in the first six months? Take the Pulse Report survey here.

1_PMMPODCAST

Passagemaker Relaunches Podcast

Trawler Talk aims to connect with those who are interested in the cruising lifestyle, with episodes dropping every other week