Blue Wave Boats has added Alex Leva as director of fishing for the company. He will be responsible for manufacturer and dealer relations in Florida and the East Coast.

A 33-year veteran in the marine industry, Leva most recently served as president of HydraSports Custom Boats.

“We are thrilled to bring Alex on board,” said Steven Parks, Blue Wave president, in a statement. “Not only is he well respected for his work with other leading boat brands, he’s got a great eye for design, growth and marketing opportunities. His experience will be invaluable as we continue to grow the brand.”

In 1999, Leva visited the Blue Wave facility in Oklahoma with a friend, Tim Long to explore positions as manufacturer’s representatives. Leva stayed with HydraSports, but Long joined the company and became a minor partner in 2017. Leva remained close to Long and made the move to Blue Wave recently.

Leva added, “What attracted me to the Blue Wave brand in the first place is what brings me back today; the versatility, performance and pricing of the boats is without comparison in the industry. I totally understand why the Blue Wave brand is the go-to boat for the top guides in Texas and Louisiana. It’s going to be a lot of fun bringing these boats to Florida and the East Coast.”