Skip to main content

Boat registrations increase in Oregon

A recent direct-mail effort helped increase boat registrations in Oregon and raised thousands of dollars for fish and wildlife efforts.

The Lapsed Boat Registration Pilot Program was developed by the Recreational Boating & Fishing Foundation in partnership with the Oregon State Marine Board and the Oregon Department of Fish & Wildlife. In April, the owners of 17,159 lapsed boat registrations, who had not renewed their registrations since 2007, were sent direct-mail pieces reminding them about the importance of renewing their registration.

A total of 765 lapsed boats were registered during the evaluation period and more than $20,000 was generated in net revenue. The new registrations also generated an estimated $25,000 in additional revenue for Oregon through state gasoline taxes and allocations from the Sport Fish Restoration and Boating Trust Fund.

"These findings demonstrate the power of continuous communication with your customers," RBFF president and CEO Frank Peterson said in a statement. "These additional renewals will help support critical boating safety programs and boating infrastructure efforts in Oregon. We are encouraged by the results and, moving forward, we hope to expand boat registration pilot programs to additional states."

The Lapsed Boat Registration Pilot Program is an extension of RBFF's ongoing direct-mail efforts with state fish and wildlife agencies. Thirty-two states currently participate in the program, which has contributed more than $4 million in gross revenue to date for fish and wildlife management efforts.

Click here for the full release.

Related

Mercury Introduces Joystick Piloting for Single-Outboard Pontoons

Only previously available on multi-outboard boats, joystick piloting now will be offered for single-outboard pontoon boats.

U.S. and U.K. to Discuss Retaliatory Tariffs on U.S. Boat Imports.

The nations plan to negotiate retaliatory tariffs on U.S.-made boats entering the United Kingdom.

Limestone Boat Company Launches the L-200R

The company also announces the release of an electric outboard roadmap and the availability of Aquasport boats in Canada.

A Tax Incentive for Innovation

A deep dive into the research and development tax credit usually yields savings

ABYC Reschedules Meetings

Postponed due to Covid, the annual meeting goes virtual in February, and the Marine Law Symposium moves to April in Providence, R.I.

Daiwa Appoints Marketing Manager

Marc Mills will handle marketing efforts for North American and South American markets.

VIP Access Available for MIBS

The tickets include admission to the VIP lounges at One Herald Plaza and the Miami Beach Convention Center, along with other perks.

South Fork Wind Farm Gets EPA Approval

The Clean Air Act permit contains pollution control requirements for the construction and operation of the wind farm, which will be located southwest of Martha’s Vineyard.