Skip to main content

Boats Group launches mobile app for dealers and brokers

Boats Group, which owns YachtWorld, Boat Trader and boats.com, has launched an upgraded version of the BoatWizard mobile app.

Exclusive to dealers and brokers in recreational boats, the app is designed to make it easier to access and manage inventory across the YachtWorld, Boat Trader and boats.com platforms from a smartphone.

“In a climate where demand for boats is steadily increasing, the BoatWizard app empowers our industry partners with a single, familiar interface that helps get their boats on the market faster,” said Sam Fulton, CEO of Boats Group, in a statement. “The app allows for seamless listing creation from start to finish, eliminating the need for multiple devices. We’ve placed our priority on delivering technology that marine retailers need to serve their prospective clients and to facilitate and close transactions with fellow brokers.”

The BoatWizard app gives dealers and brokers on-the-go access to inventory-level listing detail including price, year and location in an interface that reflects the user experience on the BoatWizard inventory management system. More than 25 percent of BoatWizard users have downloaded the app during the initial launch. Many were part of the pre-launch test group that provided feedback.

“The ongoing feedback from user groups has been imperative throughout the development process and I’m confident that the app we’re putting in the hands of our industry partners will help them manage their business more efficiently,” said Fulton. “This is just the tip of the iceberg — new features will be added with each update and we’ll continue testing and learning from our user group to ensure that the app is delivering a great experience.”

Related

1_RIGHWHALES

Industry Pushes Back Against Speed Restrictions

A NOAA Fisheries proposal would restrict boats 35 feet and larger to a 10-knot speed limit along the East Coast to protect right whales from vessel strikes.

4_MAGONIS

Magonis Opens Connecticut Office

The Spain-based, electric-boat builder offers an 18-footer that’s available with motors from Torqeedo and Mag Power.

01_YOUTH.FISHING

Bill Seeks to Increase Youth Fishing

The bipartisan Coastal Fishing Program Act of 2022 would ease barriers to accessing the outdoors in underserved communities.

Norm

Fall Is in Full Swing

With the autumnal equinox ushering in a new season today, the fall boat-show circuit is in high gear. Here are some recent reports and a look at what’s to come.

3_MANUFACTURER.CONFIDENCE

Manufacturer Confidence Drops

Still, U.S. builders remain largely optimistic despite ongoing constraints with the supply chain and workforce, as well as yesterday’s interest rate hike.

1_TEMO.DEFENDER

Defender Adds TEMO Electric Boat Motor

Defender Industries is the official U.S. dealer for the French company’s lightweight, portable electric motors.

2_TWIN.DISC.BELGIUM

Twin Disc Sells Belgium Facility

The transmission manufacturer is still using the facility in a leaseback transaction as it looks to reduce costs.