The marketing team for Bonnier Corp.’s Active Interest Network has been named the 2015 Marketing Team of the Year by MIN.
The announcement was made at the trade publication’s Integrated Marketing Awards ceremony in New York on Tuesday. The Active Interest Network was up against teams from The Atlantic, People En Español and Sports Illustrated.
The awards honor the teams and individuals behind some of the industry's most innovative campaigns.
“MIN’s Integrated Marketing Awards is a platform that recognizes today’s achievements and the future of customer engagement — innovative audience solutions,” Bonnier Corp. Active Interest Network brand strategies vice president Matt Hickman said in a statement. “We look forward to continuing the customer-focused approach in program development that drives tangible ROI for our marketing partners.”
Active Interest Network's Boating and Pro Wakeboard Tour also took home honorable mentions.
Boating landed two honorable mentions for “Customized Web Site/Microsite” for its Your Guide to Towing Presented by Ford and United States Coast Guard Boating Safety Programs.
Supra Boats Pro Wakeboard Tour nabbed an honorable mention for “New Event Program.”