BRP adds North American boatbuilders and Evinrude dealers

Author:
Updated:
Original:

BRP added 19 new Evinrude dealers and four boatbuilders in North America during its third quarter.

The company attributed the growth to strong interest in its Evinrude E-TEC G2 engine.

“We’re excited to be able to offer our customers the power and customizability of the Evinrude E-TEC G2 engines,” Jeff Junker, general manager of North Carolina-based Wher-Rena Boatland, said in a statement.

“The Evinrude E-TEC G2 outboard is not only the best-performing and most fuel-efficient engine on the market, but it has garnered praise for its bold, breakthrough design and stylish good looks. Gone are the days when an outboard was an ugly, but necessary add-on at the transom. Including the Evinrude outboard lineup in our current portfolio offers our customers a superior choice in outboard engine technology.”

“So far this year, we’ve signed a total of 55 new dealers and 17 OEMs in North America,” said Alain Villemure, vice president and general manager of BRP’s Marine propulsion systems division.

“These new dealers and boatbuilders are just the latest to join our ever-growing network. The performance benefits of our E-TEC technology provide our dealers with a superior choice for their discerning customers.”

Related

Argos 3D Forward Looking Sonar

For 20 Years, FarSounder has been developing and manufacturing 3D forward-looking sonar for vessels of all sizes.

Dometic Marine Appoints Executives

The company promotes a 20-plus-year employee and adds a vice president of aftermarket sales and e-commerce.

IMEA Launches Scholarship Program

The International Marine Electronics Alliance aims to recruit students into the field of marine technology.

RBFF Campaign Reels in Awards

The fishing-and-boating advocacy group’s Get on Board campaign was recognized by two national public relations organizations.

Suzuki’s Clean Ocean Project

Testing of the engine manufacturer’s microplastics filtering device continues as it moves closer to production. The company also released its full-year financials.

Uflex Adds to Sales and Marketing Team

The company said significant growth during the last few years created the need to add three employees.

NMTA Beats Proposal To Double Excise Tax

It’s just one example of the value of belonging to a state or local marine trade association. Are you a member of an MTA?