BRP’s manufacturing facility in Juárez, Mexico, received the Best Corporate Social Responsibility Practices Award from the Mexican Philanthropy Centre, Cemefi, at the 16th International Seminar on Best Practices in CSR.
Cemefi presents the award to companies that pursue environmentally friendly practices that are original and sustainable, implemented for at least one year and demonstrate commitment to a policy.
It recognized BRP’s Juárez manufacturing facility for care and preservation of the environment and for its regular corporate social responsibility activities during an awards ceremony that took place in Guadalajara on Oct. 9.
Cemefi executive chairman Jorge Villalobos Grzybowicz said in a statement that “the award-winning CSR practices show that businesses can achieve excellence not only in serving their employees and consumers, but also in serving society and the environment.”
BRP’s Juárez manufacturing facility strives to reduce its environmental impact and has been successful with many initiatives. The Green Race and Ecological Fair in 2014 and 2015 promoted environmental culture in the company and throughout Juárez.
The fairs collected six tons of electronic waste and resulted in 2,000 newly planted trees. The Juárez site also initiated permanent activities, including a program to eliminate waste in a more eco-friendly manner.
“Our team in Juárez has been determined to make a positive impact on the environment and community,” said Sylvain Blanchette, BRP’s vice president of operations, Mexico and Canada. “We’ve planted trees, sponsored local ecological projects, exchanged plastic bottles for an eco-friendly alternative, and much more — and we will continue to do so in the future.”