Larson Boats named Brian Furst its regional sales manager for the Southeast United States.
Furst has more than 25 years of experience in the marine industry, most recently as regional sales manager for Tracker Marine Group. He has also worked for Wellcraft Marine and Crestliner.
"Brian has the industry savvy to contribute to dealers' success by supporting their selling efforts in a variety of ways," said Jim Antolik, executive vice president of sales and marketing for Larson Boats, in a statement. "We're really excited to have him on board to support the Southeastern United States, a region known for its die-hard boating enthusiasts,"
Furst will handle all four Larson Boats brands: Larson, FinCraft, Seaswirl/Striper and Triumph.
The Southeast region includes Alabama, Georgia, Florida, Missouri, South Carolina, North Carolina and Tennessee.
Larson Boats is based in Little Falls, Minn.