Changing Places


Yamaha Marine Group hired Justin Unokur as a regional sales coordinator for the dealer sales division.

“We look forward to Justin making an immediate contribution to Yamaha Marine,” said Mike Browne, senior regional sales manager for the Kennesaw, Ga.-based group. “Both his administrative skills and his sales experience make him an excellent fit for our team.”

As a sales representative for a sports supply group, Unokur developed strong relationship-building skills, the company said. While working full time he also earned a business degree from Kennesaw (Ga.) State University in 2011.

As a regional sales coordinator, Unokur will work with Browne and district marketing managers and become a direct contact with dealers.

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Digital Yacht named Bruce Hackett as its new sales representative for the Mid-Atlantic States.

Hackett works with marine retailers, distributors, commercial electronics dealers and the OEM market. With Hackett on board, Digital Yacht has already secured two new technical dealers, Marine Technical Services and Mid Shore Electronics in Maryland, which will help provide installation and service support across this territory.

“It is with great pleasure that I can confirm Bruce will be joining the Digital Yacht team. I know he will be a real asset and play an integral part in expanding the growth of Digital Yacht in America,” Digital Yacht CEO Nick Heyes said in a statement.

Hackett is a boat owner and Digital Yacht said he has firsthand experience and extensive knowledge of marine electronics and navigation that spans more than 30 years.

“This is a very exciting phase for Digital Yacht, and with a couple of prestigious awards to its name it’s the perfect time to represent them and help increase awareness and sales. The brand has huge potential, so I’m really thrilled to be involved,” he said.


Future Sales Focal Point

This month’s Pulse Report survey asks if inventory levels and other concerns will be a factor in boat-show participation. Take the survey here.

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