Hella Marine named Chris Middleweek as sales manager for Asia Pacific and the Middle East.
Middleweek is a marine electrical specialist with 10 years of experience serving OEM accounts. He most recently managed business development and sales for New Zealand's BEP Marine.
The company said the appointment strengthens the support team in its Auckland, New Zealand, headquarters.
“[Middleweek] has the knowledge necessary to help educate customers, provide technical solutions and become a trusted partner for our OEM builders and aftermarket customers,” Hella global manager Jeremy Singleton said in a statement.
Georgia-based Hella Marine is a worldwide marine lighting specialist that offers navigation, exterior and interior LED lighting products for recreational and commercial marine applications.