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Daiwa Appoints Marketing Manager

Marc Mills.

Marc Mills.

Fishing tackle manufacturer Daiwa promoted marketing field representative Marc Mills to senior marketing manager.

“Marc has been in the fishing industry basically since he could walk, starting his career off at Dana Wharf Sportfishing working the boats, then managing their retail operations,” Daiwa president Carey Graves said in a statement. “After his time at Dana Wharf, he gravitated to working for some of the most influential manufacturers and rep groups within the industry.”

Mills will set the marketing direction for North American and South American markets. He takes over the position from Curt Arawaka, who is going into semiretirement.

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