Skip to main content

Discover Boating offers tips for using Twitter

Discover Boating shared Twitter tips for boat manufacturers and dealers as part of its Social Media 101 summer series.

Discover Boating shared Twitter tips for boat manufacturers and dealers as part of its Social Media 101 summer series.

Twitter is a social media platform where users can share thoughts, news and other information in 140 characters or less. It’s where many users choose to get their news and follow influencers such as media, celebrities and brands of interest.

It has more than 300 million monthly users; more than 500 million tweets are sent each day. Businesses receive 14 percent more engagement on weekdays.

For those new to Twitter, here is a helpful starting point:

  • Tweet: A tweet is a message posted on Twitter that can contain text, photos, links and videos.
  • Reply: Click “reply” to respond to anyone’s tweet. Replying to a tweet is a way to show you’re listening and provide helpful answers.
  • Retweet: A retweet is sharing a tweet from someone else with your followers. Click the retweet button to share the tweet as is or quote the tweet to add a comment of your own.
  • Like: A like is a simple way to acknowledge a tweet. It can also be useful to use as a bookmarking tool if you want to easily find a tweet again. Tap the heart icon to like a tweet, and the author will see that you appreciate it.
  • Mention: Bring a tweet to another person’s attention by including their @username in your message. You could use it to ask someone a question, thank them or simply to highlight a piece of content.

Click here for more.

Related

1_AdobeStock_175388620

Clearing the Waterways

In Florida, in the aftermath of Hurricane Ian, it was estimated that there were 6,000 derelict boats in southwest part of the state. In most cases, boat owners don’t know resources are available to remove them because until recently there weren’t many.

1_AdobeStock_40421038

A Window on the World

Inflation, supply-chain kinks and the continuing war in Ukraine continue to be serious concerns, but numerous companies with a global presence for exports are reporting optimism at the start of 2023.

1_BRP

BRP Announces Mexico Production Facility

The $165 million plant will open in early 2025 in Chihuahua and create up to 1,300 jobs while bolstering production capabilities.

1_COAST. GUARD.FOUNDATION

C.G. Foundation Announces Scholarships

The program each year awards more than $500,000 to qualifying children of active duty, active duty reserve and retired Coast Guard members.

PROPSPEED-HIRES

Propspeed Expands U.S. Sales Team

Josh McGuire and Cole Barone were named regional sales managers for the Northeast and West Coast.

NEWPORT-IMPACT

Newport Boat Show Had $26.1M Impact

The September show drew more than 40,000 attendees last year, with boat sales estimated at $35 million to $40 million.

AdobeStock_182031788

Consumers Feel a Bit Better

A key measure of U.S. consumer confidence rose in December as the economy added 223,000 jobs, the smallest gain in two years. The Conference Board reported that its Consumer Confidence Index rose to 108.3 from 101.4 in November.

1_AdobeStock_272924647

How the ABYC Creates Standards

Standards are a full-time mission for the ABYC that goes beyond simply putting out a new supplement every July. As an organization built on a tradition of common-sense and real-world experiences, the ABYC works on standards development year-round with its Project Technical Committees.

1_5d02b934eb29f602144abe88

Year Three of Five

Fear of an impending exodus, especially with concerns about a looming economic recession, has leaders at the MRAA, the National Marine Manufacturers Association and the Recreational Boating & Fishing Foundation urging the industry to start focusing immediately on improving customer service as the primary way to retain these boaters.