Fairline Boats expanded to the Middle East with the appointment of a new dealer in Israel.
Moaz.net, trading as Fairline Israel, will operate from offices in Herzliya Marina on the Eastern Mediterranean coast.
Herzliya Marina is a short cruising distance from the bays of Turkey and the Greek islands. It is also close to some of Israel’s most popular destinations, such as Tel Aviv.
Established in 1994 by Yehuda Maoz, Maoz.net originally specialized in operating business jet flights from Israel. A passionate sailor as well as an experienced jet pilot, Yehuda expanded the business into the marine industry in 2007.
“The Israeli coastline has recently seen the development of five new marinas, making Fairline Israel perfectly placed to meet and encourage demand for luxury motoryachts in the area,” Fairline Israel dealer principal Maoz said in a statement. “Israel has a thriving community of boat owners who take advantage of the perfect boating conditions that we enjoy all year round. We are delighted to be representing such a prestigious brand and are already looking forward to our first retail delivery in the spring, a Targa 62. We are certain our customers will be impressed with the timeless elegance of the Fairline range.”
“Not only is the dealership situated in a beautiful location, it represents an important development in Fairline’s expansion in the Middle East — a region within which we are committed to growing our presence,” Fairline Boats commercial director Stuart McCullough said. “At Fairline we put a great deal of emphasis on ensuring our dealers are of the highest caliber, with a vast understanding of the industry and capable of providing a world-class service for customers.”
British builder Fairline makes Squadron and Targa boats from 38 to 78 feet.