Skip to main content

Four Web sites chosen as industry's best

Boats.com, the National Marine Manufacturers Association and Soundings Trade Only announced the winners of the 2009 North American Marine Industry Web Awards. More than 100 marine businesses were nominated for the awards between Dec. 8 and Jan. 15.

This year's winners are:

No award was given for Best Marine Site: Discover Boating.

"We believe this competition helps raise the bar for our industry and will encourage more companies to embrace the importance of their Web sites and the Internet in today's business climate" said Carl Blackwell, NMMA vice president of marketing and communications, in a statement.

Ian Atkins, vice president and general manager of Boats.com and YachtWorld.com, said it was encouraging to see how much effort is being put into developing a professional and effective Web presence.

"This is still just the beginning though - the majority of the leisure marine market still has a long way to go," he said in a statement.

According to the judges, many of the participants were still in the early "digital brochure stage" and used excessive amounts of video as a substitute for good design and easy navigation. Also, trademarks were often outdated and user participation techniques were missing from a majority of sites, the judges noted.

See the April issue of Soundings Trade Only for more.

Click here for the full release.

Related

VOLVO-EARNINGS

Volvo Penta Reports Q4, FY22 Results

Net sales of $470 million for the quarter were a 33% increase compared to the prior year period.

Pulse-Report

DEALERS: Are You Improving the Service Experience?

Our monthly Pulse Report survey asks this and other questions about your dealership. Take the survey here.

NMRA-SCHOLARSHIP

NMRA Sets Scholarship Deadline

Students pursuing education in the marine trades can apply for the National Marine Representatives Association awards until April 1.

MARINE-PRODUCTS

Marine Products Reports Record Q4

The builder of Chaparral and Robalo boats reported net sales were up 42% for the quarter and 28% for fiscal year 2022.

1_SHURHOLD

Shurhold Appoints COO

Forrest Ferrari has years of management, business development, IT and quality-assurance experience.

MOBILE-CATCH-CENTER

RBFF, Pure Fishing Partner for a First Catch Center

Pure Fishing will equip a mobile trailer with tackle and gear to bring fishing experiences to areas of South Carolina where participation is low.

Norm

An Oft-Overlooked Sales Opportunity

A recent report from the Recreational Boating & Fishing Foundation showed that women comprise 37% of all anglers. If you haven’t tapped this segment, you’re missing out.

1. 2023 new boat retail outlook

Too Many High-Priced Boats

To wrap up 2022, marine retailers reported lower demand, expressed more negative sentiment and voiced concerns about rising inventory. Boat prices and the economy remained top of mind for dealers in December.

Soundings Nov 2022

New-Boat Registrations Continue to Slide

As the gaudy sales figures from the pandemic continue to return to more realistic numbers, the main segments of the recreational boating industry saw new-model registrations of 4,421 in November, a 30.3% drop from 6,340 during the same time in 2021. .