Freedom Boat Club wrapped up the first year of its charitable program, Freedom Gives, which supports national and local charities through fundraising efforts and cause-marketing campaigns.
“In the recent past, we were focused as an organization to support one national charity — Big Brothers Big Sisters of America,” John Giglio, CEO of Freedom Boat Club, said in a statement. “After consulting with and receiving feedback from our franchises, we determined to create a new model that allowed each club to contribute to a charity of its choosing.
“We have several who continue to support our national affiliation with Big Brothers Big Sisters, but many preferred giving back in their local markets to an organization of their own choice,” he added. “Our combined charitable contributions through Freedom Gives has more than doubled this past year since launching the new campaign model.”
In its first year, Freedom Gives raised $177,600 to support more than 30 charities. Twenty-three franchises and 17 corporate clubs participated.
In 2018, 17 Freedom Boat Club franchises hosted boating events for Big Brothers Big Sisters that helped get youth on the water and raised more than $58,000. FBC also raised money for the American Cancer Society, American Red Cross and more than 22 non-profits and local charities.