Heyday Inboards added five people to its sales team to represent its wake boats in the United States and Canada.
Brad Riddick takes over the Northeast for Mike Walker, who has joined the local Heyday dealership in the Knoxville, Tenn., area.
Riddick was a member of the championship wakeboard team from the University of Tennessee, along with Heyday president Ben Dorton.
Chris Cummins, an industry veteran with experience in the pontoon segment, joins the team in the Midwest.
Bret Potts is Northwest regional sales manager, and has acquired new dealers in Seattle and Spokane, Wash., Portland, Ore., as well as in Canadian markets.
Brian Allred, who has been associated with several builders, covers the South Central region.
“We are pleased to have such a dynamic sales team, and are continuing to acquire the top dealers in each market to represent to Heyday product,” sales vice president Steve Wedemeyer said in a statement. “We have already seen success at boat shows and on-water demo days, and are looking forward to future growth at Heyday Inboards”.