Heyday Wake Boats announced the launch of the H22, the newest addition to the company’s lineup.
“During our Investor Day in May, we announced our commitment to investing in a disruptive brand in the tow segment,” Aine Denari, Brunswick Boat Group president, said in a statement. “Heyday has already been dramatically over-indexing on growth in this highly profitable segment, and [the H22] launch will further accelerate the brand’s growth, increasing accessibility and participation in this segment by offering maximum value at an inclusive price point.”
The H22 measures 22 feet, 4 inches, and base price is less than $75,868 with a trailer.
Powered by a 370-hp MerCruiser sterndrive, the boat features Heyday’s Integrated Wake System, Mercury Smart Tow and integrated ballast tanks controlled by a touchscreen at the helm.
A division of Brunswick Corp., Heyday will host a “Wake and Ride” tour to introduce the boat, with 14 stops across the United States.