PxPixel
IBBI signs deal with Igloo Products Corp. - Trade Only Today

IBBI signs deal with Igloo Products Corp.

Author:
Publish date:

Cooler manufacturer Igloo Products Corp. signed a multiyear preferred vendor agreement with Independent Boat Builders Inc. to be the supplier of choice for coolers, cooler accessories and other related products.

IBBI is a marine buying group with 20 members in the United States and Canada. Cumulatively, West Frankfort, Ill.-based IBBI manufacturers sell more boats in the United States than any other entity.

“We are looking forward to promoting Igloo to our members for their cooler needs. I know our members are pleased with Igloo’s industry-leading products and the many benefits of this new partnership,” IBBI president Tom Broy said in a statement.

Since originating the cooler category more than 65 years ago, Igloo has grown to offer more than 500 products sold by more than 110,000 retailer storefronts around the world.

“We are very excited the IBBI members chose Igloo as the preferred vendor for their cooler category,” Igloo field sales director Dan Streich said in a statement. “Igloo coolers have been a large part of the marine industry for a very long time. We look forward to our expanded relationship with such a well-established group and providing the IBBI members with our premium products and services for many years to come.”

Related

New boat sales relatively flat in June

New boat sales in June grew marginally, with a 1.1 percent rise in the main powerboat categories and just 0.2 percent growth overall, according to preliminary data from Statistical Surveys Inc., a Michigan firm that tracks registrations.

Mazu releases new sportfishing app

Technology and satellite communications company Mazu has launched a sportfishing app that seeks to give anglers weather and sea state information, and provide powerful communications capabilities via satellite.