Iboats.com focuses on international markets

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Online retailer iboats.com is expanding its international reach.

Salt Lake City-based iboats.com focuses on building the sales and profits of marine retailers and providing new and used boat information and e-commerce to consumers.

Because of favorable foreign exchange rates in many countries, buying American goods can be advantageous. Many of these countries face extremely high prices on locally produced marine products, and iboats.com is providing an opportunity for these customers to find the supplies at a more reasonable price, the company said in a statement.

“We’re really excited about the potential of these new markets,” Iboats.com president Bruno Vassel said in a statement. “We have been one of the most active communities of boat enthusiasts in the United States for many years now, and we are looking forward to bringing the same kind of service and affordable products to the international market.”

The site has more than 150,000 unique OEM and aftermarket boating parts, accessories and engine parts.