IMBC 2020: Association of Marina Industries rebrands

Publish date:

The Association of Marina Industries announced a rebranding initiative at the opening of its annual International Marina and Boatyard Conference yesterday.

AMI unveiled a new logo that it calls “Wake.” AMI’s Mark Amaral said the logo works well for “traditional and digital marketing.”

AMI also proposed a new tagline: “Educating &and Connecting Marina Professionals.”

The rebranding will also bring together AMI, its International Marina Institute subsidiary and the International Marina and Boatyard Conference. The education arm will now be known as the Association of Marina Industries Training Institute, and IMBC will be renamed the Association of Marina Industries Conference & Expo. With everything linked to AMI, it creates a single focused brand for the association.

AMI will introduce the new branding in the coming months.


NMMA to Hold State of the Industry Webinar

The March 4 webinar takes place at 11 a.m. and includes the presentation of the Marine Industry Customer Satisfaction Index Awards and the Alan J. Freedman Award.

Sanlorenzo Reports 2020 Financials

Gains in the Asia-Pacific and Americas markets offset losses for the Italian builder’s superyacht division.

Into the High Season

Our monthly Pulse Report survey asks dealers about restocking inventory and more, as the new season looms.

It Takes Two to Tango

The boom in boat sales we’re enjoying is a result of the combined efforts of the National Marine Manufacturers Association and the Recreational Boating and Fishing Foundation.

Besenzoni - for over 50 years ambassador of made in Italy in the world - designs and produces accessories for pleasure and commercial boating characterized by simple and functional design

Besenzoni constantly assists its customers in 90 countries with 187 representative points and a direct assistance network consisting of 164 operating units around the world coordinated by the headquarters.

Sea Tow Saves Cold-Stunned Turtles

Its Corpus Christi outfit is rescuing turtles that were affected by the deep freeze in Texas.