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Industry delegates converge on the capital

American Boating Congress was a lobbying effort to show the boating business as vocal and persistent


Proving the axiom that the best lobbyists for an industry are the industry members themselves, more than 175 marine representatives made their way to the nation’s capital in May to promote the boating business to federal lawmakers at the American Boating Congress.

The group, representing 26 states and Canada, spent two days discussing issues of vital importance to boating — from tax reform to ethanol to life jacket use — and ended with an afternoon on Capitol Hill, meeting with 110 congressmen and senators and/or their staffs to discuss these issues.

“ABC went extremely well,” says Thom Dammrich, president of the National Marine Manufacturers Association, which produces the event. “The feedback has been very positive. I’m very happy with the event, but I really wish we’d had three or four times as many people out here.”

Dammrich continues: “At the close of the session I asked everybody there to bring a friend next year. That would double the size of the event if everybody just called a friendly competitor or a supplier or a dealer and invited them to come with them. When people come and are exposed to the event, they are generally very impressed with the quality of the information, the quality of the speakers and the opportunity to go up on Capitol Hill and talk with their members of Congress.”

Persistence is critical, says Dammrich. “Every year, we just never know where issues are coming from, and you’ve got to be at the table and have the relationships on a consistent basis,” he says. “You can’t just go running to Capitol Hill when you’ve got a problem. There are so many significant issues that impact the businesses in the recreational boating industry that they ought to be here; they ought to be involved.”

While some of the issues may seem old hat, such as asking legislators to support the Business Activity Tax Simplification Act, Dammrich says it can take as long as seven years to get a bill passed. “You’ve got to have perseverance and you’ve got to stick to it and you’ve got to keep delivering the message consistently,” he says.

ABC also included a reception for BoatPAC, the industry’s Political Action Committee, which donates money to friendly lawmakers. “The PAC was approaching over $400,000 per election cycle — and that’s a two-year election cycle — before the recession,” says Dammrich. “That was truly outstanding. During the recession, the contributions fell off dramatically. We’re about $80,000 for the last two-year election cycle. One of the goals that the NMMA board has established going forward, or one of the priorities to strengthen our advocacy efforts, is to return the PAC to $500,000 in each two-year election cycle.

“We need to do that by broadening the participation in the PAC and increasing the contributions people make,” he adds, calling PAC a “critically important element” of the whole advocacy effort. “When we can show our support for members of Congress who have supported us with a contribution from the PAC it’s very meaningful.”

The issues

Conference attendees heard from Congressional Boating Caucus co-chairs Rep. Candice Miller, R-Mich., and Rep. Joe Donnelly, D-Ind., both of whom spoke about the issues and challenges facing the industry. Those issues include rising fuel prices, tax reform, invasive species, harbor maintenance through dredging and more.

Miller, who grew up in her family’s marina business, says she is “painfully aware” of the effect the economy is having on boating. “I know that the boating industry is an industry that perseveres,” she says.

Donnelly congratulated attendees for recognizing the importance of meeting directly with members of Congress. “It’s really important for us to know who you are,” he told the boating representatives. “The most powerful advocate you have for your business and your industry is you. You’re the guys we listen to.”


Attendees were briefed on issues up for discussion during Hill visits, as well as the industry’s position on them. Jim Currie, the NMMA’s legislative director, talked about opposition to the increase in ethanol in gasoline from 10 to 15 percent. He told ABC attendees to point out that ethanol is harmful to marine engines and that no testing was done on marine engines before the change was announced. “If Iowa were not the first caucus state, we probably wouldn’t have this problem,” he says, a reference to the strength of the corn lobby.

Jeff Gabriel, the NMMA’s legislative counsel, says it is important to ask lawmakers to support reauthorization of the Sport Fishing Restoration & Boating Trust Fund as part of the 2011 highway bill reauthorization. The fund, he points out, brings in $650 million a year, which goes toward stocking fish, creating boating access sites and more. When looking at the massive highway bill, $650 million is a drop in the bucket, he says, and the last time it was reauthorized, this provision was added at the last minute because it had been forgotten.

Gabriel also urged attendees to request support for the Business Activity Tax Simplification Act to modernize state business activity tax laws to combat states’ aggressive expansion of their tax jurisdiction over out-of-state businesses. This bill needs more co-sponsors, he says, acknowledging it’s a “hard sell with the economy the way it is.” Other issues of importance, he says, are support for free-trade agreements, a simplification of the tax code and support to make the R&D tax credit permanent.

Cindy Squires, the NMMA’s chief counsel of public affairs and director of regulatory affairs, discussed a federal proposal to make life jacket use mandatory. The Army Corps of Engineers is conducting a test on PFD use and can impose the requirement around the country without allowance for public comment. “This is a huge policy change,” Squires says, contending that it needs public input.

Squires also discussed a recent “shock ad” from the Coast Guard implying boating is not only dangerous but potentially life-threatening. Though this particular ad, after some complaints, was taken off the Coast Guard website, it’s possible a similar ad could be brought back, she says. She urged attendees to ask their lawmakers to halt any efforts mandating life jacket wear in all circumstances until there’s public engagement.

ABC also included sessions with Greg Ip, U.S. economics editor of The Economist; a meeting with representatives of the Environmental Protection Agency about the Clean Boating Act; a session with Frank Peterson, president and CEO of the Recreational Boating & Fishing Foundation; and a discussion with Misti Dragano of the American Sportfishing Foundation.

Rich Kolb of Volvo Penta, Jeff Wasil of Bombardier Recreational Products and Mark Riechers of Mercury Marine received Environmental Leadership awards for their support of a landmark test project conducted last year on greenhouse gas emissions. The following technicians on the project were also recognized with an Environmental Achievement Award: Mel Cahoon, Bob Crocker, Dave Wilson and George Zoubul of Volvo Penta; Mike Reichenberger and Jeff Dudarenke of Mercury Marine; Bill Ziehm, Jerry Oliver and Tony LaVigna of Bombardier Recreational Products; and Thomas Wallner of Argonne National Labs.

Next year’s American Boating Congress is scheduled for April 23-24.

This article originally appeared in the June 2011 issue.



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