Skip to main content

Johnson Outdoors buys Waypoint Technologies

Johnson Outdoors Marine Electronics Inc. acquired the assets of Waypoint Technologies, maker of LakeMaster, a brand of high-definition electronic lake charts.

The asset purchase includes Pro Map Technologies, the LakeMaster proprietary inland water survey techniques and bathymetric data processing technology, providing future exclusivity of an expanded portfolio of LakeMaster digital maps for Humminbird fishfinders.

Details of the transaction were not released.

“We know that whether you’re fishing for fun or in professional competition, it’s all about catching fish,” Kelly Grindle, senior group vice president of marine electronics and watercraft for Johnson Outdoors, said in a statement.

“That’s why we’re focused on innovation that gives anglers a real and meaningful edge out on the water. LakeMaster is the perfect complement to our marine electronics portfolio, which is known for pioneering innovation like Humminbird Side Imaging Sonar technology and the Minn Kota i-Pilot for wireless hands-free steering and boat positioning,” Grindle added. “Importantly, LakeMaster joins us as a leading regional brand that now will have the resources to soon expand its geographic mapping coverage and realize its nationwide growth potential.”

LakeMasterwill continue to operate from its facility in Little Falls, Minn., and be integrated within the Marine Electronics business, which includes the Minn Kota, Humminbirdand Cannonbrands, as well as Geonav.

Waypoint and Pro Map staff will become Johnson Outdoors Marine Electronics employees.

Johnson Outdoors Marine Electronics Inc. is a wholly owned subsidiary of Johnson Outdoors Inc.

Click here for the full release.

Related

Norm

MBIA Names Board Members

The Michigan Boating Industries Association elected four new directors and named the officers who will serve next year. Also, the 2023 schedule for “Ladies Let’s Go Fishing!” is taking shape.

CL.YACHTS

CL Yachts Expands Dealer Network

The Hong Kong-based builder added retail locations in Australia, Dubai, Singapore and Macau.

LEGEND.BOAT.FIX

Legend Boats Partners With Boat Fix

The Canadian builder will offer the telematics system, which provides tracking, monitoring and 24-7 service, on new models starting next year.

MARINEMAX

MarineMax Establishes Technology Division

The company’s Boatyard and Boatzon units will operate under the new entity, New Wave Innovations.

SUNTEX

Suntex Purchases New Jersey Facility

Green Cove Marina in Brick is the company’s latest acquisition on the Jersey Shore, joining Channel Club Marina and Key Harbor Marina.

MASS.RECREATION

Mass. Opens Office of Outdoor Recreation

The new office will coordinate outdoor recreation policy, identify funding opportunities and more.

ONEWATER

OneWater Marine Completes Acquisition

Harbor View Marine has a marina facility in Pensacola, Fla., and a dealership in Orange Beach, Ala.

POINT.SOUTH

Florida Panhandle Marina Reopens

Destroyed by Hurricane Michael in 2018, Point South Marina in Port St. Joe has new drystack storage and is adding slips.