Kadey-Krogen updates iPad app
Trawler builder Kadey-Krogen Yachts announced the latest release of the company’s iPad application, which it introduced a year ago.
The free app showcases the Krogen trawler yacht lifestyle with photos and stories submitted by owners around the world, specifications and details of all current production Kadey-Krogen vessels and a brief history of Kadey-Krogen.
Since the initial release the app has thousands of downloads from Kadey-Krogen enthusiasts, according to vice president of sales Larry Polster.
“We’re not just selling a boat. We’re promoting a lifestyle and helping someone’s dream come true. The app captures these aims and gives the potential owner a taste of the lifestyle through virtual tours, stories from owners and a myriad of photos, both technical and scenic,” Polster said in a statement.
“Not only does it showcase the lifestyle, it also is a great educational tool. The app is an abbreviated version of our robust website, and once downloaded allows someone to learn about us without an Internet connection,” he added.
Kadey-Krogen Yachts, which builds full-displacement trawler yachts from 39 to 77 feet, is based in Stuart, Fla., and has sales offices in Annapolis and Seattle. The company is celebrating 36 years in business.