Cruising catamaran builder Lagoon Catamarans is partnering with L-H Finance to offer a VIP program at the upcoming Miami International Boat Show and Yachts Miami Beach, two separately owned boat shows that will run concurrently from Feb. 16-20.
LH-Finance developed the VIP program with partner Active Interest Media and Show Management, organizer of Yachts Miami Beach, and the National Marine Manufacturers Association, organizer of the Miami International Boat Show.
Trade Only Today is also part of the AIM Marine Group.
The new VIP program gives applicants an opportunity to get prequalified by LH-Finance for marine financing in advance of shopping for a yacht at the two boat shows. Pre-qualified customers will receive the LH-Finance VIP Card, which entitles them to two free entry tickets to the shows and complimentary admission to the Yachts Miami Beach and Miami International Boat Show VIP lounges.
“We are delighted by the opportunities this new partnership will bring to support our fast- paced growth in North America,” Lagoon America director Fred Signat said in a statement. “The VIP program is a unique solution that clearly takes the boat manufacturer-customer relationship to the next level.”
“We are excited to be partnering with Lagoon, providing their customers with this one-of-a-kind innovative program; a quick and seamless way of being pre-qualified so that they can get the most out of their boat show experience,” said Hervé Bonnet, president and CEO of LH-Finance.