The Limestone Boat Company is back.
Common in the Great Lakes region, the Northeastern United States, and eastern Canada, Limestone Boats earned a reputation as durable, quality-built vessels, built in small volumes outside Toronto.
Designed by industry stalwart Mark Ellis — known for developing Legacy, Abaco, as well as a host of sailboat brands — the brand has been relaunched as the Limestone Boat Company with Ellis staying on to inject new ideas into the existing line and evolve new models.
Limestone Boat Company CEO Scott Hansen, who served as head and lead designer at Rossiter Boats since 2007, acquired the Limestone branding rights and molds from Mark Ellis Design LLC.
“We recognized the history and future potential of the Limestone brand and decided to secure the global licensing rights,” said Hanson in a statement. “We’ve [also] grown our team with some elite sales professionals and staff including finance, branding [and] marketing with more than 100 years of combined experience that all share our passion for the Limestone brand.”
Manufacturing has been relocated to Tennessee, where the builder has access to a seasoned skilled workforce at a 145,000 square-foot facility that allows for brand growth.
Ellis said he is thrilled that Hansen convinced him to stay on board for the relaunch designs he originally created.
“I’m excited and pleased to be part of the Limestone rejuvenation and to be working with Scott and his assembled team,” said Ellis. “Limestone has had an enthusiastic following of experienced owners over the last 35 years. It’s great that Scott and the new Limestone Boat Company will bring this brand forward and introduce it to a wider audience. I’m truly looking forward to its rebirth and evolution.”
The company plans on offering nine models for the next two years from 17 to 29 feet, with runabouts, cuddies, center console and dual console models among the lineup. While the vessels have traditionally featured sterndrives, the new models will utilize outboard power.
“Our focus in relaunching this heritage brand has encompassed a transformation of the models themselves,” said Hanson. “Limestone is best known for their timeless design, big water performance, quality, and functionality. We are building upon this history, but with an eye to the future, as we currently bring modernity into the product line.”