Skip to main content

Longtime Northern Lights VP loses cancer battle

Northern Lights said Mike Maynard, a longtime company vice president and Northeast branch manager, died peacefully at his home Sept. 20 after a long bout with cancer. He was 62.

Maynard had worked for the Seattle-based marine power generation and climate control manufacturer since the 1980s, when he was hired to start the Northeast branch office. Northern Lights said Maynard worked tirelessly to build the NL and Lugger brands in the Northeast, promoting the product into the Northeast and Atlantic Canadian commercial fishing industry, as well as working closely with several prestigious East Coast boatbuilders.

A Coast Guard veteran, Maynard was particularly known for his work in developing systems to protect and assist U.S. military personnel in the field, including the SATS and ELAM land-based generator systems. Among Maynard’s final projects was spearheading the development of the Hybrid Marine system, the company said.

Before he worked for Northern Lights, Maynard was general manager at the DN Kelley boatyard in New York. A graduate of the Boston College of Business, he enjoyed travel, crossword puzzles and sports cars.

“Mike was a dear friend to all who knew him,” Northern Lights executive vice president Larry Repman said in a statement. “He was a vice president, board member, tireless worker and great promoter of Northern Lights and our products.”

Maynard is survived by his wife, Alexandra; his daughter Tarryn; his son, Garrick; his granddaughter Vivian; his sisters Meredith, Marney and Megan; and his brother Matthew.

At the family’s request, contributions in his memory may be made to Sheets of Love, www.facebook.com/sheetsoflove or the Lustgarten Foundation for Pancreatic Research, www.lustgarten.org.

Related

1_ABA

ABA Celebrates 30 Years

The America Boatbuilders Association was founded in 1992 with the objective of collectively buying engines, raw materials and manufactured products at better prices.

1_YEARGIN

Who, Not How

Sometimes, to solve a tough problem, you need to get a different person in the room.

1_WHALESACTION

NMMA: Proposed Speed Rule an ‘Existential Threat’ to Industry

The association is calling on every marine brand, employee and boat owner to file public comment by Oct. 31 over a sweeping regulation to protect North Atlantic right whales.

1_AXOPAR

Axopar and Nimbus Renew Agreement

The boatbuilders have entered an agreement whereby Nimbus Group will retain exclusive rights to sell Axopar boats on the Swedish market.

1_IAN

Hurricane Ian Leaves Devastation in Florida

The storm left a wide swath of destruction, heavily impacting marine interests from Tampa Bay to Marco Island.

Norm

Email Is Your Ticket to Holiday Sales

Developing an effective email campaign can bolster sales and help fill winter coffers at your dealership.

1_NMRA

NMRA Presents Annual Awards

Edson CEO Will Keene and ComMar Sales president Tim Conroy were recognized for their contributions to the marine industry.

1_ PULSE.PING.2

DEALERS: Are Interest Rates Impacting Demand?

This month’s Pulse Report survey asks dealers whether interest rate increases are causing a downturn in boat sales. Take the survey here.

1_EPROPULSION

EPropulsion, Mack Boring Partner with Crest

Pontoon builder Crest will use an ePropulsion Navy 3.0 Evo electric outboard motor and an E175 battery for its 2023 Current model.