Skip to main content

Lonski and Associates announces personnel move

Lonski and Associates LLC said it added Paul Reschke as an RV, powersports and marine industry sales executive.

Lonski and Associates LLC said it added Paul Reschke as an RV, powersports and marine industry sales executive.

A native of Minnesota, Reschke’s experience includes more than 16 years in the recreational industry with ADP Lightspeed and KTM North America and, most recently, he spent two years as the national account development lead at IDS Constellation Software.

An avid competitor, Reschke still pursues his lifelong passions for off-road motorcycle racing and mountain-bike riding.

“Paul brings unique talents and a valuable mix of experience to the Lonski recruiting team,” Henry Lonski said in a statement. “He has significant time in OEM sales, as well as in present-day dealership consulting. We have added a very experienced industry leader to our team and everyone will benefit from his knowledge.”



ABA Celebrates 30 Years

The America Boatbuilders Association was founded in 1992 with the objective of collectively buying engines, raw materials and manufactured products at better prices.


Who, Not How

Sometimes, to solve a tough problem, you need to get a different person in the room.


NMMA: Proposed Speed Rule an ‘Existential Threat’ to Industry

The association is calling on every marine brand, employee and boat owner to file public comment by Oct. 31 over a sweeping regulation to protect North Atlantic right whales.


Axopar and Nimbus Renew Agreement

The boatbuilders have entered an agreement whereby Nimbus Group will retain exclusive rights to sell Axopar boats on the Swedish market.


Hurricane Ian Leaves Devastation in Florida

The storm left a wide swath of destruction, heavily impacting marine interests from Tampa Bay to Marco Island.


Email Is Your Ticket to Holiday Sales

Developing an effective email campaign can bolster sales and help fill winter coffers at your dealership.


NMRA Presents Annual Awards

Edson CEO Will Keene and ComMar Sales president Tim Conroy were recognized for their contributions to the marine industry.


DEALERS: Are Interest Rates Impacting Demand?

This month’s Pulse Report survey asks dealers whether interest rate increases are causing a downturn in boat sales. Take the survey here.


EPropulsion, Mack Boring Partner with Crest

Pontoon builder Crest will use an ePropulsion Navy 3.0 Evo electric outboard motor and an E175 battery for its 2023 Current model.