Skip to main content

Marine Industry Vet Promoted at Monterey and Blackfin Boats

Monterey_BlackfinKim Loenichen, Vice President of Sales

Kim Loenichen has been promoted to vice president of sales at Monterey and Blackfin boats, where she had been director of sales for more than 15 years.

Loenichen’s four decades of experience in the marine industry include a 26-year stint as Wellcraft Marine’s national sales coordinator.

“Kim has demonstrated great vision, leadership and energy and has had tremendous success in the building, development and implementation of our global sales teams, initiatives, team performance and dealer development,” said Monterey and Blackfin Boats co-chairman Charles Marshall in a statement.

Marshall also cited Loenichen’s critical roles in increasing sales positioning and generation and for having the foresight to put the builder in a solid position for annual growth.

“I’m excited and humbled to take on this new role with Monterey and Blackfin Boats,” said Loenichen. “I am looking forward to leading [them] into a new era along with one of the best sales teams in the industry today.”

Monterey Boats and Blackfin Boats both earned awards at the 2019 Miami International Boat Show, with the latter planning four new vessels for 2021. 



FAF Brings New Anglers into the Fold

The nonprofit organization will leverage Giving Tuesday on Nov. 29 to raise funds for its grassroots fishing and boating participation efforts.


Naos Yachts Plans New Offices

The San Francisco Bay area location will expand the dealer’s midcoast footprint and help grow its Groupe Beneteau, Lagoon, Neel, CNB Yachts, Four Winns and Wellcraft brands.


Trade Only Today Returns Monday

The e-newsletter will not publish Thursday, Nov. 24, and Friday, Nov. 25, in observance of the Thanksgiving holiday.


Correct Craft Gives Back

Employees spent a day serving at the Florida United Methodist Children’s Home, impacting more than 500 kids in need.


GH Motion Launches All-Electric Lift

The GH70e mobile boat lift is powered by a modular solar/battery system and has a 65-ton capacity.


Dealers: Are You in Compliance?

A new FTC Safeguards Rule designed to protect consumers’ personal information goes into effect Dec. 9 — are you prepared?


NMMA Canada President Steps Down

NMMA Canada president Sara Anghel is leaving the recreational boating trade group after nearly 15 years of service.


Ohio Ordered To Get Serious About Algae

Many are applauding a judge’s proposed consent decree that will serve as a roadmap to address western Lake Erie’s chronic algal blooms.