Marine marketer offers industry expertise

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Industry veteran Mike Dickman is offering marketing opportunities to marine businesses.

Dickman is working with marine businesses that are looking for years of experience, but don't have the budget or the need for a full-time marketing employee. These strategies range from the traditional marketing concepts through the new-media strategies of Internet marketing, social networking and social marketing.

Dickman began his career with the Marine Industries Association of South Florida as director of association services. He has since worked with Bertram Yacht as marketing manager and was the marketing director for Ferretti of America and Pershing of America,

He also was with HMY Yacht Sales as director of marketing and since spring 2009, Dickman has worked as a marketing consultant for YachtWorld.com and Boats.com. He recently was named to Dominion Marine Media group's marketing team.

"I have been fortunate to have worked with so many segments of the marine industry and to have experienced the unique differences of each," Dickman said in a statement. "Those experiences can now be shared with marine industry businesses through this opportunity. I look forward to helping the industry as much as being employed by it."

YachtWorld.com, Boats.com and Soundings Trade Only are divisions of Dominion Enterprises.

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