Marine publisher adds book division

Author:
Updated:
Original:

Bonnier Corp., publisher of 50 special-interest magazines and related multimedia projects and events including Cruising World, MotorBoating and Yachting, added book publisher Weldon Owen Publishing to its growing media operations.

The deal is the fifth in the last 15 months for the three-year-old Bonnier Corp., but is its first major venture into book publishing after a string of magazine acquisitions. Last month, it purchased Conceive magazine. In June, Bonnier added five titles from Hachette Filipacchi: Popular Photography, Flying, Boating, Sound & Vision and American Photo.

In late 2008, the company bought Working Mother and Scuba Diving.

"We are pleased to be adding Weldon Owen to our media group," said Terry Snow, CEO of Bonnier Corp, in a statement. "Expect to see new creative synergies between our strength in special-interest magazine publishing and Weldon Owen's reputation for producing high-quality books."

The addition of Weldon Owen will allow for new opportunities by extending Bonnier's magazine brands and their content into book-publishing ventures. For its high-profile brands, Bonnier is considering bookazines, collectible yearbooks and more for sale on newsstands and online.

Bonnier is one of the largest consumer-publishing groups in America, with 50 special-interest magazines and related multimedia projects and events.

Click here for the full release.

Related

Royal Huisman to Launch 171-foot Sportfish

The Dutch yard is collaborating with Vripack for what it calls the “world’s largest true sportfish yacht.”

A Luxury Tax in Canada?

The proposed federal budget includes a tax on luxury goods, including boats and cars.

American Boating Congress Starts Tomorrow

Registration is still open for the two-day virtual event, which runs April 21-22.

ABC, Easy as 1-2-3

The virtual American Boating Congress opens tomorrow, and it’s not too late to register and take part in this important industry event. Also, NOAA launches a series of fishing videos that cover a range of topics, from sustainability to angling opportunities.

NOAA to Outline Reef Restoration

The agency’s Mission: Iconic Reefs project aims to restore more than 3 million square feet of coral in the Florida Keys National Marine Sanctuary.

Virtual Premieres

Sunseeker will livestream the debuts of five models during the next few weeks, starting today with the Manhattan 55 and Predator 55 EVO.

QMI-Multiflex Partners With Rep Firm

William F. Miller and Associates will represent the OEM supplier in the South and Midwest.