Dominion Marine Media and the Marine Retailers Association of the Americas said the Boating Trades Association of Texas signed on to host the Norman-Spencer Marine Retail University for the third year in a row.
The conference, which will be held Oct. 14 at the Courtyard Marriott Austin Downtown, also known as the Austin Downtown Convention Center, includes a day of education and networking, as well as the option to register for a networking dinner the night before the event.
"Each year the Marine Retail University provides data, ideas and best practices that help Texas dealers explore new opportunities and tackle their biggest challenges,” Boating Trades Association of Texas president Rick Smith said in a statement. "The event also gives us a chance to connect with and learn from each other in a relaxed and enjoyable setting.”
The Austin event will feature six educational sessions, providing market-specific boat sales data, consumer research, dealer best practices, trends in finance and insurance, strategies for selling at higher margins and a keynote presentation on succession planning.