Mariner's Choice International is partnering with radio and television personality Capt. Kevin Faver to promote online sales of Mariner's Choice recreational boating products.
The Jacksonville, Fla.-based company, which manufactures and markets extensive lines of ecologically safe products for the marine and other industry segments, made the announcement Monday.
Faver has integrated the Mariner’s Choice product line at www.tailsfromtheoutdoorsshow.com.
"Our radio and television shows are gaining popularity every day, and now rounding out our media exposure by adding the website with e-commerce capability further increases the momentum,” Faver said.
"We are very excited to have Kevin and his team on board with us,” Mariner's Choice president and CEO Amie Hingston said in a statement. “Their high profile and keen interest is a winning combination to increasing awareness of the Mariner's Choice brand to boaters."
The Tails From the Outdoors Show serves U.S. online customers. Mariner's Choice has launched its own e-commerce site for Canadian boaters.