Marketing firm celebrates 25th anniversary

Author:
Updated:
Original:

Cressy Marketing is celebrating its 25th year as a manufacturers' representative in the marine and RV industries.

Founded in 1986 with no product lines, Ray Cressy went to the IMTEC show in Chicago to introduce himself to the industry.

Today, Cressy Marketing, based in Mishawaka, Ind., represents 21 companies in the Great Lakes region.

Jim Cressy joined the business in 1996 and is now president, and Tim Gray serves as vice president.

Cressy Marketing would like to thank all of the vendors and customers we have had the honor of partnering with, and we look forward to another 25 years of success in the marine and RV industries,” the company said in a statement.

Related

Live from Dealer Week

Yesterday’s live-streamed interviews included Malibu CEO Jack Springer; Ron Huibers, president of Volvo Penta of the Americas; and a virtual reality demo with Chaparral/Robalo.

LIVE from DEALER WEEK

Yesterday’s live-streamed interviews included Correct Craft CEO Bill Yeargin, who discussed market conditions; Stephanie Vatalaro, who talked about RBFF’s effort to get 60 million Americans boating and fishing; and Regal’s Duane Kuck, who with his sons described being part of a multigenerational boatbuilding business.