Mercury and Crownline Make Supply Pact

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Crownline Boats named Mercury Marine its exclusive supplier of outboards, sterndrives and related products, beginning with the 2022 model year.

“We will pair our expertise in new-product design with Mercury’s expertise in propulsion systems and integrated parts-and-service platforms,” Kevin Riem, Crownline vice president and general manager, said in a statement. “And now that they have delivered an additional product platform for the wakesurfing, wakeboarding and tow-sports market, the decision really fell into focus for our team.”

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“Mercury has always been a strong Crownline partner, and we are pleased to enhance this partnership with Crownline as they are poised for growth,” said Randy Caruana, vice president of sales in North/Central America and Asia Pacific for Mercury Marine.

Crownline recently launched four new center consoles and said it expects to introduce more models in this line, as well as dual consoles.

“We are excited about our planned advances in new-product design and the focus that our decision today will bring to our team in the future,” Riem said. “Now that we can focus on one supply chain and one set of dash panels, gauges, controls, etc., we are better positioned to implement upgrades to our future helm designs.”

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