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MMA holding national marketing competition

Marine Marketers of America has announced final plans for the first Marine Marketers national awards program, designed to recognize outstanding performance in the marine marketing field. A call for entries is now under way.

“For our first year, we have selectively chosen a few categories of entry and are hopeful to generate solid response from our industry’s marketers,” said committee chair and MMA board member Sally Helme in a statement. “We have focused on print and online advertising as well as a single PR category. The goal is to build a solid foundation and then expand the program in the coming years.

“The initial response and buzz has been very positive and we’re hoping for both a great turnout for the event, as well as strong competition from our industry marketers,” Helme added.

The competition is open to any company or organization producing marine industry marketing work from September 2007 through September 2008. Deadline for submission is Oct. 4.

The awards will be presented Oct. 30 at Bahia Mar, during the Fort Lauderdale International Boat Show, in conjunction with a celebratory lunch. The luncheon is presented by Info-Link, Technologies, Inc. with additional sponsorships provided by Show Management and Home Port Marketing.

Information regarding luncheon ticket reservations will be forthcoming and will include individual and corporate table options. The event is open to members and non-members.

Program details including an event flyer, submission forms, and entry guidelines, are posted on the association Web site at www.marinemarketersofamerica.com.

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