MRAA unveils certified used-boat program

The Marine Retailers Association of America, in conjunction with Titan Certified, developed a certified program that guarantees the condition of the engine, transmission, outdrive and generator to all buyers and sellers of used boats.

With the association's program, buyers are guaranteed that the boat they buy will be trouble-free for any issues relating to the boat's drivetrain. If anything happens within the guarantee's time period, the problem will be fixed without a deductible or cost to the buyer.

"This is an exciting opportunity for our dealers to bring added value, profits, customer loyalty and new business to their locations," MRAA president Phil Keeter said in a statement. "We are excited to be working with Titan and offering this exclusive program to our members."

Through its laboratory testing Titan analyzes 108 variables within engine oil and transmission fluid and can tell the exact working condition of any motor, transmission or outdrive, based on ASTM and OEM standards.

After testing is complete and the components meet specifications, Titan guarantees the boat's drivetrain against any internal failure for three months or 55 hours, the association said.

The MRAA's program works for any age of boat, make, model or number of hours. If it passes, it is certified.

"We believe MRAA's CPO Program will enable our members to participate in an even larger share of the pre-owned boat market. The Titan Certified Guarantee will be attractive to buyers, sellers and owners. Creative service managers will be able to turn this program into a money maker for their departments," MRAA director Joe Lewis said in a statement.

For information, contact Joel Stebbins at (952) 473-6978 or e-mail joel@titancertified.com.


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