The National Marine Manufacturers Association is launching the Progressive Insurance San Francisco Boat Show after having integrated with the Northern California Marine Association.
The inaugural event is slated for Jan. 23-26, 2014, at the McCovey Cove and Pier 48, adjacent to AT&T Park.
It will have the capacity for more than 100 boats in the water and dozens of exhibitions for boats and marine accessories on land. NMMA and Sail America will work together to produce a “Sail Fest” within the show, featuring sailing seminars, hands-on demonstrations and family attractions.
“We’re thrilled to bring this new boat show to a market rich in boating history and resources, giving the region’s industry what it desperately needs to grow and thrive,” NMMA president Thom Dammrich said in a statement. “NMMA has the capability to build a show that is both a significant selling event for the marine industry and an ultimate boating experience for attendees to spur growth of recreational boating in northern California.”
The show will feature a mix of new and brokerage boats, both power and sail, representing dozens of brands and models from the region’s leading dealers, as well as displays to showcase the industry’s newest accessories and technology.
Event plans also include a variety of boating attractions, seminars and on-land and in-water workshops for novice and experienced boaters.