The National Marine Manufacturers Association recently closed its San Diego office to reduce expenses but has no plans to do away with the San Diego Boat Show.
The association, which produces the San Diego show, had a two-person office in the city, Ellen Hopkins, NMMA director of marketing communications, told Soundings Trade Only this morning.
“We’re just cutting expenses and making sure that we’re being proactive in this economy,” Hopkins said. “Like everybody, we’re really just looking at our expenses and managing them because of what’s happening throughout our industry. We just want to be smart about how we’re managing those costs.”
Jeff Hancock, who manages the San Diego show, is staying on through May and will likely do consulting work for the NMMA after that. An assistant in the office is no longer employed with the association.
The San Diego show, held Jan. 8-11 this year, will continue, Hopkins said.
“We’re just working through our options of how we’re going to produce it,” she explained. “We might have someone else within NMMA produce it from another office, or we might contract out another producer. We’re just trying to figure it out.”
— Beth Rosenberg