NMMA names CSI award winners

Author:
Updated:
Original:

A total of 72 boat and engine manufacturers were recognized for excellence in customer satisfaction with 2009 CSI Awards by the National Marine Manufacturers Association.

Award recipients will be acknowledged during the International BoatBuilders' Exhibition and Conference, set for Oct.12-14 at the Miami Beach Convention Center.

The Marine Industry CSI Awards program honors participating manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer.

Award recipients achieved and maintained an independently measured standard of excellence of 90 percent or higher in customer satisfaction during the last year, based on information provided by customers purchasing a new boat or engine during the period between April 1, 2008, and March 31, 2009.

Participating manufacturers must survey all new-boat buyers during this period. For this reporting period, 60,000 customer responses were collected.

A total of 105 boat and engine brands participated in the 2009 program.

"As we work to strengthen our industry, customer satisfaction and retention will always be our foundation for growth," NMMA president Thom Dammrich said in a statement. "This year's Marine Industry CSI Award recipients are at the forefront of our industry's growth potential and are helping ensure the experience of purchasing and owning a boat add value to the overall enjoyment of the boating lifestyle."

NMMA launched its CSI program in 2001, and since its inception more than 600,000 surveys have been sent out to new-boat and engine customers.

Click here for the full release and list of winners.

Related

Freedom Boat Club Buys N.Y. Franchise

The latest acquisition is Brunswick’s sixth corporate-owned Freedom operation in the United States.

In-Person NMEA Conference Announced

The electronics conference, in conjunction with the Radio Technical Commission for Maritime Services, is scheduled for Sept. 20-24 in Orlando, Fla.

Vesper Appoints U.S.-based Manager

Damien Frye will drive sales of the New Zealand-based company’s Cortex product line.

Groupe Beneteau Sells CNB

As part of the conglomerate’s realignment, the Groupe has inked an agreement with Italian yard Solaris to purchase the bluewater sailing brand.

IBEX Hires Education Director

Patty Lawrence will manage the show’s preconference sessions, seminars and workshops.

Organizers Plan for In-Person Metstrade

The show is scheduled for Nov. 16-18 in Amsterdam and will incorporate virtual elements.

X Shore Secures $17M in Funding

The Swedish company’s 26-foot Eelex 8000 electric boat premiered at the Palm Beach show last month.