The National Marine Manufacturers Association today announced a new relationship with the California Yacht Brokers Association that the NMMA anticipates will create a stronger boating market throughout California while building a more cohesive voice for recreational boating on the West Coast.
NMMA president Thom Dammrich said in a letter to association members that by joining resources with the CYBA the NMMA is “creating synergies that we're confident will reveal new opportunities to grow the industry in California.” The new relationship comes on the heels of the NMMA’s integration with the Southern California Marine Association.
To start the partnership, Dammrich said, the NMMA, with the CYBA’s support, is launching a new in-water location in Marina del Rey featuring yacht and brokerage boats that will be part of the 2013 Progressive Insurance Los Angeles Boat Show.
“The new site will fill a void for the show and in the market, showcasing new and brokerage power and sailboats 34 feet and larger from the state's leading new-boat dealers and yacht brokers, making the show Southern California's largest,” Dammrich said.
The CYBA also will exclusively support the NMMA's other boat shows in California, including the San Diego Yacht & Boat Show and Strictly Sail Long Beach. The 2013 San Diego Yacht & Boat Show is scheduled for June 20-23, and Strictly Sail Long Beach is set for Oct. 24-27.